Library Research ›› 2018, Vol. 48 ›› Issue (6): 112-117.

• Users’ Research and Education • Previous Articles     Next Articles

Analysis of Readers Based on WeChat Public Service in Jilin Provincial Library

GUO Shan   

  1. Jilin provincial library, Changchun 130028, China
  • Received:2018-09-25 Online:2018-11-30 Published:2019-05-09

Abstract:

In order to better fulfill the social responsibility of public libraries and provide readers with timely and effective mobile information services. According to the current situation of readers using Wechat public number service in Jilin Province library, the paper-based questionnaire, network questionnaire and two-dimensional code questionnaire were issued to conduct research and analysis. The reader's recognition of the service of the public number of the library's Wechat is low, the service function of the public number of the library's Wechat is imperfect, and the timeliness of the service of the public number of the library's Wechat is poor. Strategies: Strengthen the publicity of the library WeChat public number, improve the public number's advisory response function, enrich the public number's push content, build a full public number self-study seat reservation function and real-time problem feedback, and beautify the public number's operating interface to provide personalized customization.

Key words: Jilin provincial library, WeChat, public number, readers, investigation

CLC Number: 

  • G250.7