Library Research

Library Research ›› 2018, Vol. 48 ›› Issue (4): 65-69.

• Information Resource Service • Previous Articles     Next Articles

The Enlightenment of TV Reading Programs on Library Reading Promotion

SUN Chun-mei1,2,YANG Yi1   

  1. 1.School of Information, Guizhou University of Finance and Economics, Guiyang 550025, China
    2.Library of Vocational And Technology College of Anshun, Anshun 561000, China
  • Received:2018-03-13 Online:2018-07-30 Published:2019-04-28

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Abstract:

This paper compares the creativity and success factors of three reading programs of Letters Alive, The Reader and Reading and Reading Beauty. It brings enlightenment of the TV reading program to the library reading promotion activities in brand building and organization construction, environment and space reconstruction, theme form and publicity.

Key words: TV reading program, The Reader, library reading promotion

CLC Number: 

  • G250