Abstract: In the era of digital reading, with appearance of all kinds of electronic readers, readers can achieve their reading needs at any time, the electronic publishing is also developing very fast. So the traditional book review is also inextricably associated with the ＂network＂. As a new website of digital reading, Douban has always been loved by readers in domestic book review group. The development of book reviews website has not only affected the writers and the readers, but also brought a big change in book publishing.

Key words: digital reading;web book reviews;Douban