Abstract: By investigating the home page, WebChat public number and microBlog of academic libraries in the "985 Project" to carry out freshman admission education, research findings show that 34 "985 Project" academic libraries provide freshmen education services by the library homepage, WebChat public number and microBlog, including training notice, notices, online learning and online testing. The academic library should adopt the learning mode of "online-based, offline-assisted" for freshman admission education. Library homepage is the main service media, and WeChat public number and microBlog are the extended service media. It forms a self-service, booking and mobile freshman admission education mode.

Key words: Academic library; Information literacy education; Freshmen entrance education