图书馆研究 ›› 2020, Vol. 50 ›› Issue (5): 73-81.doi: 10.3969/j.issn.2095-5197(2020)05-0073-09

• 信息资源服务 • 上一篇    

基于微信平台的高校图书馆毕业季活动研究

孟祥凤   

  1. 郑州轻工业大学,河南 郑州 450000
  • 收稿日期:2020-06-08 出版日期:2020-09-30 发布日期:2020-12-12
  • 作者简介:孟祥凤(1982-),女,硕士,馆员,研究方向:文献信息资源开发与利用。

Research on Graduation Season Activities of University Library Based on WeChat

MENG Xiang-feng   

  1. Library of Zhengzhou University of Light Industry, Zhengzhou 450000, China
  • Received:2020-06-08 Online:2020-09-30 Published:2020-12-12

摘要: 通过关注高校图书馆微信公众平台,调研双一流高校图书馆毕业季活动,对开展毕业季活动的主题、活动类型、时间分布进行分析和总结,围绕活动主题对毕业季活动进行介绍和讨论,进而从打造活动品牌、增加活动创意、校友服务、搜集反馈意见、活动技术和艺术性保障等5个方面提出高校图书馆毕业季活动的开展策略。

关键词: 毕业季;高校图书馆;校友服务;活动类型

Abstract: By paying attention to WeChat public platform, the graduation season activities of double first-class university library are investigated. Based on the analysis and summary of the theme, types and time distribution of the graduation season activities, this paper discusses and introduces the current graduation season activities according to the theme of activities. Finally, it puts forward the development strategies of the graduation season activities of university library from five aspects: building the activity brand, increasing the activity creativity, alumni service, collecting feedback, activity technology and artistic guarantee.

Key words: graduation season; university library; alumni service; activity type

中图分类号: 

  • G252